Think, Then Act. Marketing Strategy Insights.

Online Lead Generation Tips for Local Businesses

Posted by Karin Kraska on May 9, 2017 12:53:45 PM

If you run a small business that serves local customers, you may think that print, television and radio advertising are enough to bring in customers. However, if you've been overlooking the internet as a means of marketing your local business, you've missed a very powerful promotional tool. Did you know that 88 percent of smartphone users and 84 percent of tablet users search online to find nearby companies to do business with? If you run a local business and you want to harness the power of online lead generation, check out the list below. These tips can help ensure your business gets seen by the people in your area who may become sales leads -- and that many of your current leads decide to become paying customers.

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Topics: Internet Marketing, local business, marketing, Marketing (General), online directories, SEO, Blog

Small Business owners who are “doing it all” might be hurting their business

Posted by Selena Noel on Apr 15, 2016 11:34:36 AM

Does "doing it all" really work? 

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Topics: marketing, Marketing (General), Work, small business owners, Blog, Marketing Agency, marketing plan, small business

Not Getting Responses to LinkedIn Messages? 3 Things to Stop Doing Immediately (and what to do instead)

Posted by Karin Kraska on Apr 4, 2016 8:00:00 AM

LinkedIn…so much potential, so much frustration! Invitations lost in “space”, limited InMail that you guard like gold, and potential Pharma contacts who haven't updated their profile in the last two years.

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Topics: Marketing (General), Pharma, Blog

10 Tips for Putting Some Spring Back in Your Marketing

Posted by Karin Kraska on Mar 21, 2016 10:39:13 AM

Top 10 Marketing Tactics for Spring

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Topics: Marketing (General), Blog

5 Small Business Marketing Trends to Watch in 2016

Posted by Karin Kraska on Feb 10, 2016 8:23:37 PM

Take advantage of your business opportunities early in the year by getting ahead of the curve in your marketing campaign. Here are five small business marketing NJ trends you should watch for in 2016.

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Topics: Marketing (General)